In these campaigns, we partnered with JYSK across several activations in Spain and Portugal to increase visibility for new collections and store openings through lifestyle and home décor content creators.

From collection launch events to store openings and reopenings, creators shared their experience directly from the spaces, showcasing products, environments, and highlighted areas. We also selected creators with local audiences for store-opening activations and coordinated invitations, content approvals, and publishing schedules.

Through Reels and Stories, the content brought the brand’s offering closer to their communities and amplified the launch of each new retail location.